Catering Why it’s time to get an App


Catering Why it’s time to get an App

Recent studies show a huge increase in the number of consumers wanting to use hospitality apps.  Many consumers now want to be able to order from their table when visiting restaurants, cafes and bars and more.

Many people would appreciate the convenience of booking a table via an app, pre-ordering their drinks before arrival and ordering their food and drinks from their table.

Fifty percent of those questioned also said that they want to be able to gain loyalty rewards via their app.

There is a belief among the general public that the catering and hospitality sector is behind other sectors and in particular pubs and bars are far behind what they hope for.

However, there has been a phenomenal increase in the use of tech within the industry during the last six months, which indicates that the tech was already there, just that establishments were reluctant to use it.

Due to the C-19 crisis that is not going away, customers are keen to use establishments that also offer an app which tells them how busy the establishment is when they are due to arrive and shows them the cleaning schedule.  A further step that customers will appreciate is the app telling them when their table is completely ready, having been thoroughly sanitized.

There is an increasing requirement to utilize the latest tech to ensure that your premises are attractive to potential customers.  Offering an app for your customers helps retain customers as well as offer potential new ones the tech that they desire.

Whilst the introduction of an efficient app will obviously benefit customers; as well as increasing trust and potentially ensuring a share of the trade there is another advantage to caterers to introduce this app.

Having an app will monitor trends and individual customers.  It is an easy way to obtain the metrics that can steer your business through the storm.  My advice is never under estimate the importance of tech and making it work for you.

There are several apps to choose from and the advice to you is to decide what you desire from the app and then compare the costs.  Pay particular attention to how you are billed, as they don’t all charge in the same way.

Whilst I cannot recommend the right app for your needs, I can tell you that is the best place to go for your catering insurance needs.

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